CSJT // BEHIND THE BRAND

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LA HISTORIA

UNA CUENTO DE PASIÓN Y ARTESANÍA

NUESTRA HISTORIA COMENZÓ CUANDO EL FUNDADOR (STEFANO ZELLNER) DESCUBRIÓ UNA BICICLETA ABANDONADA Y VIO EL POTENCIAL DE TRANSFORMARLA. APASIONADO POR EL DISEÑO Y LA INNOVACIÓN, CONVIRTIÓ EL GARAJE DE SU PADRE, JUNTO AL PINTORESCO LAGO DE VARESE, EN EL NORTE DE ITALIA, EN UN TALLER, SENTANDO LAS BASES DE NUESTRA MARCA.

A LO LARGO DE LOS AÑOS, NUESTRO EQUIPO HA PERFECCIONADO UN ESTILO DISTINTIVO Y HA ADOPTADO UNA MISIÓN COMPARTIDA: DISEÑAR PRODUCTOS QUE NO SÓLO SEAN MODERNOS, INNOVADORES Y ÚNICOS, SINO QUE TAMBIÉN ESTÉN ELABORADOS CON UNA METICULOSA ATENCIÓN AL DETALLE.

CREEMOS EN LA SUPERACIÓN DE LOS LÍMITES DE LA CREATIVIDAD, GARANTIZANDO QUE CADA PIEZA QUE CREAMOS REFLEJE NUESTRA PASIÓN POR LA EXCELENCIA. NUESTRO VIAJE ESTÁ IMPULSADO POR UNA BÚSQUEDA INCESANTE DE LA CALIDAD Y LA ORIGINALIDAD, HACIENDO DE CADA PRODUCTO UN TESTIMONIO DE NUESTRA VISIÓN Y ARTESANÍA.

This image depicts a studio environment where two individuals are attentively observing a bicycle that is suspended from a photo studio umbrella rack. The bicycle is positioned prominently, its frame hanging securely from the rack, allowing for a clear view of its design details. The studio setting is characterized by controlled lighting, emphasizing the contours and features of the bicycle.

The two observers, likely professionals or enthusiasts, stand beside the bicycle, engaged in examining its components or discussing its design. The atmosphere suggests a collaborative and focused environment, where the bicycle serves as a central subject of interest and study.

The background of the studio is neutral, ensuring that the focus remains on the bicycle and the interaction between the individuals examining it. This setup provides an ideal environment for detailed inspection or photography of the bicycle's structure and design elements.

In this vibrant scene, a young girl exudes confidence and style as she rides a bicycle along a pathway in front of Fondazione Prada, a prominent museum and architectural landmark in Milan, Italy. Her attire consists of a striking total black outfit, emphasizing her bold and fashion-conscious sense of style.

Against the backdrop of the Fondazione Prada building, characterized by its contemporary design and concrete facade, the girl's presence creates a captivating contrast. The lush green grass in the foreground adds a touch of natural beauty to the urban setting.

The sunlight casts gentle shadows, enhancing the texture and depth of the scene. The girl's confident demeanor and fashionable attire contribute to a dynamic composition that blends modern urban architecture with personal expression.

This image captures a moment of urban chic and cultural significance, showcasing both individual style and the iconic backdrop of Fondazione Prada in Milan.

SOSTENIBILIDAD

DONDE LA CREATIVIDAD SE ENCUENTRA CON LA CONCIENCIA

CUANDO HABLAMOS DE SOSTENIBILIDAD LO HACEMOS EN SERIO. HOY EN DÍA VIVIMOS TIEMPOS COMPLEJOS. TIEMPOS EN LOS QUE LA VISIÓN HACIA UN MAÑANA MEJOR SE DIFUMINA POR LO QUE OCURRE A NUESTRO ALREDEDOR. TIEMPOS EN LOS QUE LA NECESIDAD DE CAMBIAR EL ESTILO DE VIDA Y LOS HÁBITOS EN FAVOR DEL MEDIO AMBIENTE YA NO ES UNA OPCIÓN.

LAS FÁBRICAS CON LAS QUE COLABORAMOS ESTÁN SITUADAS ALREDEDOR DEL LAGO DE VARESE, AL NORTE DE ITALIA, RODEADAS DE HIPNOTIZANTES MONTAÑAS, CURSOS DE AGUA Y BOSQUES.

LA REGIÓN DE VARESE ES CONOCIDA SOBRE TODO POR SU SÓLIDA RED DE EMPRESAS FAMILIARES QUE FABRICAN PRODUCTOS DE ALTA CALIDAD.

DECIDIMOS MANTENER A LA MAYORÍA DE NUESTROS PROVEEDORES INTEGRADOS EN ESTA RED DE PEQUEÑAS FÁBRICAS QUE EXISTEN EN PERFECTA ARMONÍA CON EL ENTORNO NATURAL. NO SÓLO PARA REDUCIR LA HUELLA DE CARBONO GLOBAL DE LAS OPERACIONES, SINO PORQUE CREEMOS FIRMEMENTE QUE LA MEJOR MANERA DE EXPANDIR NUESTRO NEGOCIO ES CONFIAR Y CONOCER PERSONALMENTE A TODAS LAS FIGURAS IMPLICADAS DENTRO DE NUESTRO MUNDO.

DESPLEGANDO

MÁS ALLÁ DEL VIAJE: NUESTRO VIAJE HACIA UNA MARCA DE LIFESTYLE

EFFECTIVE MONDAY, JULY 1ST, 2024, A STRATEGIC MERGER TRANSPIRED, CONSOLIDATING “SZ | BIKES” INTO A SINGULAR, FORWARD-LOOKING ENTITY: “CSJT // CE SOIR JE T’AIME.” THIS STRATEGIC MOVE AIMED TO ENHANCE YOUR EXPERIENCE WITH IMPROVED PRODUCTS, STREAMLINED OPERATIONS, AND EXPANDED OFFERINGS.

CE SOIR JE T’AIME REPRESENTS A VISION FOR A FUTURE WHERE STYLE, INNOVATION, AND SUSTAINABLE LIFESTYLE CONVERGE, POISED TO REDEFINE OUR COLLECTIVE NARRATIVE.

equlibrium is a minimalist road bicycle

100% made in italy, sz bikes’ equilibrium bicycle designs a bike that focuses on aesthetics and rider comfort. the central ‘equilibrium’ points are the handlebars and the seat, creating a minimalist form with functional characteristics. an anti-theft device is integrated into the tail-light, keeping this stylish bicycle secure.

SZ Bikes Introduces The Equilibrium Model

The goal of the Equilibrium Model by SZ Bikes is to deliver a stylish, dynamic and safe way of moving to all those who believe in a green urban mobility future with less cars and less pollution, with the aim of improving quality of life.

SZ Bikes Equilibrium

The Equilibrium is the newest creation of Italy-based SZ Bikes, focused on improving the quality of life and the environment alike. Everything is a pure Italian creation, being designed and engineered with the classic Italian design language.

Equilibrium Bike By SZ | Bikes – Italian Style Comes To Urban Commuting

There’s been a recent boom in commuting and urban bike launches – it’s an amazing thing to see. But even in our already happy state we’re more than thrilled to see an Italian brand provide an unsurprisingly distinctive take on the concept. Designed by SZ | Bikes and made in Italy, the Equilibrium bike aims to provide the perfect blend of style, safety, dynamism, and comfort. And it succeeds. At first sight, one instantly notices the half-rim design which adds a splash of color to the bicycle and the minimalist saddle. But this ride is more than just gorgeous. Built using aluminum for the frame, handlebar and seat tube and carbon fiber for the front fork, Equilibrium is lightweight, responsive and feels great to ride through city streets.

from the garage to design, on a bicycle

“I believe that having a handcrafted product designed with care down to the tiniest detail, such as my bikes, clearly reveals the difference with respect to other products on the market, an experience that
allows the final customer
to fall in love with something that is not just
a product, but a shared vision.” Stefano Zellner

SZ Bikes’ Equilibrium is One Hell of a Bike

PREMIOS

2017 // EPDA // EUROPEAN DESIGN AWARD

2018 // LICC // LONDON INTERNATIONAL CREATIVE COMPETITION

2018 // C-IDEA AWARD

2020 // BIG SEE PRODUCT DESIGN AWARD

2021 // EPDA // EUROPEAN DESIGN AWARD

2024 // C-IDEA AWARD

2024 // DNA PARIS

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